I speak at the kinds of events that change how orthodontists think about their practices, their teams, and their futures.
If you’re planning an AAO regional meeting, a study club retreat, a DSO leadership conference, or a corporate event for an orthodontic supplier, and you want a keynote that’s specific, practical, and honest about the business of orthodontics, I’d love to talk.
What I bring to the stage is the same thing I bring to my consulting work. Real numbers from real practices. Frameworks audiences can use the next morning. Direct opinions delivered without consultant-speak.
Speaking Topics
1. From Clinician to CEO: The Mindset Shift That Scales an 8-Figure Practice
Why most orthodontists hit a growth ceiling defined by their own identity. The four mindset shifts that separate $5M practices from $20M+ groups. Real stories from partners who made the transition.
2. The PARF® Framework: How the Country’s Fastest-Growing Practices Compound Growth
The four-pillar framework I built at HIP Creative that has driven $200M+ in growth across our partner practices. Brand, marketing, conversion, and team. What’s behind the framework and how to apply it.
3. Beating DSOs Without Selling Out
How independent practices can compete and win against DSO consolidation. The five things DSOs cannot replicate. How to position your practice for the next decade.
4. Treatment Coordinator Mastery: Moving Case Acceptance From 55% to 75%
Why TC training is the single highest-impact growth lever in most practices. The consult flow, scripts, and same-day-start systems that drive the change.
5. Building Multi-Location Practices That Don’t Break
The lessons from helping a partner scale from $2.4M in one location to $26M+ across eight offices. Systems replication, leadership infrastructure, and the mistakes that kill expansion.
Event Types I Speak At
- AAO (American Association of Orthodontists) sessions and regional meetings
- State and regional dental association meetings
- Orthodontic study clubs and KOL gatherings
- DSO and PE-backed group leadership events
- Corporate retreats for orthodontic suppliers and software companies
- Industry conferences with practice owner audiences
- Private mastermind events and peer group annual meetings
Past Speaking Engagements and Media
I speak regularly at events ranging from intimate study clubs to large industry conferences. I’m also the host of the GrowOrtho Podcast, where I’ve interviewed many of the country’s most successful orthodontic practice owners. For specifics on past engagements and media, see the Media page.
What Audiences Take Away
Three things I aim for in every keynote:
- A specific framework or system the audience can apply the next Monday morning, not after their next quarterly retreat.
- Real numbers from real practices, named and dated, so the audience knows the principles work in the actual world.
- A direct point of view, including the parts most consultants soften. If something doesn’t work in 2026, I’ll say so on stage.
What Event Organizers Get From Working With Me
- Pre-event call to align on audience, key takeaways, and event flow
- Custom-tailored content drawn from your audience’s specific challenges
- Post-event follow-up resources for attendees (worksheets, templates, recommended reading)
- Q&A and audience interaction baked into the talk
- Optional book giveaway for attendees (Front Desk Secrets and the Orthodontic Practice Growth Series)
- Promotional support before the event through my podcast, email list, and social channels
Frequently Asked Questions
How much do you charge to speak?
Speaking fees vary based on event type, location, and required preparation. The application form is the right place to share details and get a specific quote.
Do you travel internationally?
Yes, for the right events. Travel logistics are arranged in advance.
Can you customize the topic for our audience?
Yes. Most engagements include a custom angle on one of my standard topics, tailored to the audience’s specific stage and challenges.
Will you do a workshop format instead of a keynote?
Sometimes. Workshops require more prep and a smaller audience size. We can discuss format on the planning call.
Book Luke to Speak at Your Event
Book Luke to Speak at Your Event